Analysing Film Noir Posters - 'The Big Sleep'

I am going to analyse a number of posters for noir and neo-noir films to see the ways that genre is presented.

The first poster I am looking at is for 'The Big Sleep'.

• Low-key lighting/shadows
• Costumes are typical of the film noir genre (smart suits, hats)
• Typical character types (smart femme fatale, world-weary private eye)
• Doomed relationship
• Typical props (cigarettes, telephone)
• The style of the font reflects genre
• Collage-style layout